Our Merchant Services BLOG
Great tips, suggestions, and information for accepting card payments.
It seems that nearly all credit and debit cards have moved away from the standard magnetic stripe to chips. In fact, many in the industry claim that the magnetic stripe is dead. It’s time to move on to the next big thing. Most likely, you yourself currently hold a card that has a chip. But,
Contactless payments are on the rise. At least one study suggests that 70 percent of all transactions will be contactless in a few years. The popularity of contactless payment is hard to ignore. Consumers around the world have been quick to adopt it. Businesses with low transaction values and high volumes have noticed the most
Businesses pay a considerable amount of money when acquiring new customers. This metric is the “cost per acquisition” or CPA. It factors in everything from ad spend to product packaging. As you can imagine, acquiring a customer gets costly. Businesses retaining customers still pay the cost per acquisition, but grow margins in the long-term. The